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Just before Christmas, we kicked off our Making for Good initiative; a pro bono project where we give back, lend our skills and expertise, and work with organisations who are doing great things You can read more about it here:

We were overwhelmed with the uptake and heard from a range of organisations, each with its own unique and inspiring mission and message. Rob, Co-Founder of &us, spoke to each and every one in depth, learning more about their challenges, needs, pain points and goals.

We decided to start by partnering with the British Red Cross. They have been tasked…


By Felicity Walsh, Junior Strategist at &us

The Red Cross flag
The Red Cross flag

While the month of January has flown by faster than ever before, we’ve been busy working with the British Red Cross to craft a seamless journey for volunteers signing up to be part of the mass vaccination efforts.

The pandemic has brought social consciousness to the fore, highlighting our duty to be responsible citizens and put the health and safety of others first. It’s therefore no real surprise to hear that the third sector was flooded with new recruits. By May 2020, over 10 million adults had volunteered their time.

The challenge that The Red Cross faced when staffing the…


Why happiness is an essential element of strong work cultures. By Lisa Tilley, Coaching Lead at &us

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Having worked in culture change and transformation for 10 years within businesses and as a consultant, I’ve seen and experienced warts and all, where cultures can positively and negatively affect people and their performance or motivation in their work. I believe the recurring success factor is people’s happiness and fulfillment at work.

Through all this experience, I notice the themes that come up in relation to happiness are, employee sentiment (which affect productivity, ownership, and brand) and leadership direction and actions (which affects accountability and commitment to the change). These themes tend to underpin a culture.

So, how does this…


Mirror, mirror on the call, who’s the most distracted of them all? A test and learn by Katie Stotter, Strategy Lead at &us

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I’m writing to you from January 2021.

Somehow, it’s been almost a year since we collectively adopted a life of hermitude. In that time, we’ve Zoomed, Hung out, Teamed, muted, un-muted, and screamed silently into the void of our virtual backgrounds. We moved beyond working from home and started living at work, and chances are you saw your colleagues’ and clients’ faces more than your friends and family.

You also saw your own face. A lot. Every…


By Rob Isaacs, co-founder and product director, &us

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“&us — what’s that? Who are they? What do they do?”

That’s a problem we’re trying to solve. How do we drive awareness, and show people what we’re capable of.

On Monday, we had an idea.

What if we could help charities and social enterprises whilst solving that problem.

Let’s call it “Making for Good” — our way of giving back, and lending our expertise at making products and services.

Wednesday, we jumped into a Google Doc and started to flesh it out. @Oscar had a google moment to find some insight…


Creating a behavioural experiment in the middle of a global pandemic? Sure, why not! By Felicity Walsh, Junior Strategist at &us

A lady in a pink cape stands on a boat in the middle of a dark lake. She shines a torch into the distance
A lady in a pink cape stands on a boat in the middle of a dark lake. She shines a torch into the distance

I joined the &us team as a strategist in July to help with Project Fear, a piece of research looking at fear in the workplace and how it interacts with innovation.

The work has exploded into something bigger than we could have anticipated and, despite, at times being overwhelmed with spreadsheets and transcriptions, the insights are fascinating.

Make sure you read the first instalment of the Fear Series to learn about why we care about fear.

Here I’ll be sharing our process of how we came to design a quick and easy experiment so that you can too.

What do people really do when they feel fear?

With a…


Getting under the skin of fear in the workplace. Introducing Project Fear! by Katie Stotter, Strategy Lead at &us

A lady in a pink dress, holding a torch, descends a staircase into darkness
A lady in a pink dress, holding a torch, descends a staircase into darkness

For the past few months, we’ve been thinking deeply about fear. This year, it’s been hard not to. But recent developments aside, we are specifically interested in how fear manifests in the workplace, and how it interacts with innovation.

At &us, we’re interested in making work joyful, and innovation normal. That means making leaders braver, encouraging individuals to experiment, and helping teams love making things together.

Fear has the potential to fuel or foil these efforts.

Previous research on fear in the workplace has focused on fear of change, or the effects of anxiety and stress on employee productivity. But…


The lessons I’m bringing back from my summer internship. By Raphael Patterson, Intern at &us and Trinity College Dublin Business and Economics student.

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I’ve spent this strangest of summers back at my parent’s place in London, working as an intern with &us. My main focus has been developing an innovation process for teams to create a product or service in just one week. When I first got the brief, I must admit I thought I was being sent on a fool’s errand. …


Upping your leadership skills in the post-COVID new normal

How today’s leaders can help their teams thrive, by Emily Dent, Transformation Director and Partner, &us

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Having a remote workforce has huge consequences for all elements of organisational success, but perhaps none more fundamental than the role of leadership.

It is now brutally clear that all organisations need to plumb in innovative mindsets and true agility to build resilience and growth at the core. We need people to work independently, and be smarter about collaborating on new ideas at pace.

Command and control-style leadership simply will not create the necessary impact…


Why meme thinking within business is underused and underrated. By Amy Kean, brand and innovation director, &us.

Allow me to use the word meme so much it loses all meaning.

And intentionally so! Because memes aren’t just a complex series of strange jokes that Generation X don’t understand.

Meme thinking is a kaleidoscopic lens through which great change can be understood in business and culture. Meme thinking, I’m certain, is also the key to successful corporate innovation.

But first, so we’re all on the same page: the clever yet unpleasant atheist Richard Dawkins introduced us to the concept of memetics…

The &us team

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